May 20, 2012

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Outsourcing to India: The Offshore Advantage

A day does not pass without a newspaper report about yet another company that has started outsourcing technology or other business processes to India. The Senate recently voted 70 to 26 in favor of preventing federal contracts going offshore, yet US managers continue to beat a path to India because it is the global leader for offshore IT-enabled services. Many CEOs seek to reduce their costs or improve service quality, but not many understand India on their first visit and some are confused by the culture.In this book author Mark Kobayashi-Hillary introduces India and the major players in the Indian service industry. He offers a balanced view on the trend to outsource to India, describing the reasons why a business should utilize India as an offshore outsourcing destination and the steps needed to find and work with a local partner. Not only does the book make a compelling economic case for outsourcing to this region, it also discusses how to manage the entire transition process, including the potential impact on local resources.Mark Kobayashi-Hillary is a British writer and independent outsourcing consultant based in London. He has worked at a senior level for several leading banking and technology groups and has been involved in managing outsourced relationships in the UK, Singapore and India. He is a regular commentator on India and outsourcing in the European press.Outsourcing To India is written from personal experience and several years of research. This practical guide will help managers navigate through the offshore outsourcing maze, allowing them to avoid many of the major pitfalls others have faced when setting up shop in India.

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